“I knew that if I failed, I wouldn’t regret that, but I knew the one thing I might regret is not trying.”

Jeff Bezos

Entrepreneur's Journey

Jeff Bezos always had an interest to understand how things worked and as a child, he turned his parent’s garage into a laboratory. He graduated from Princeton University with a dual degree in computer science and electrical engineering.

In 1990, he became the youngest senior vice president at D.E. Shaw. However, he quit his job in 1994 despite doing well to join the world of e-commerce even though he knew the risk. He moved to Seattle and founded Amazon, first as an online bookstore, which led to a company worth a trillion-dollars.

Innovation brought by the entrepreneur:

Amazon is built on a strong supply chain. Introducing robotics and AI when the industry was still reliant on physical inventory management made Amazon extremely competitive. Amazon has become a leader in multiple product categories by allowing people to benefit from e-commerce technology, business innovation, and by acquiring other companies in a very short period.

Amazon uses its seller reach to develop cloud computing solutions that can help its business further. The AWS brand is one of the leading cloud computing platforms.

Using consumer data to develop new shipping and consumer trends, Amazon has developed the first digital assistant – Alexa. Amazon made virtual assistants affordable and highly accessible promoting a new wave of home automation.

Key Success Attributes

Jeff Bezos is an innovator; he constantly innovates new product lines for Amazon to thrive even more!
He is a risk-taker. He is not scared to take risks; he is willing to try new things.
He is a realist and reviews all possibilities and probabilities before making decisions.
He is obsessed with his consumers. He believes that the key to the success of Amazon is that Amazon tries their best to make the consumer fully satisfied.

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